Marketing & Product Management Summit

As retail banking companies zero in on opportunities to generate greater profitability and open new revenue streams, the role of marketing and product executives is evolving and expanding to become much more visible and vital within the organization. The c-suite is looking to professionals like you to lead the way to greater engagement, value and experiences for customers by leveraging customer information and technology.

Sponsored By  ThunderHead

Summit Leader


Mark Erhardt, Fifth Third Bank, Senior Vice President – Retail Product and Customer Segment Director

Twenty one years of financial services experience; eighteen with Fifth Third Bank. Currently head of the Bank’s retail deposit and loan product management functions and director of customer segment strategy. Responsible for new product innovation, product bundling and long-term customer lifecycle management. Active in several industry forums; chairman of the Consumer Bankers Association’s Deposits and Payments Committee.

 

 

  1. Featured Sessions

    Thursday, October 11
    3:30 PM - 4:15 PM

    Capturing the Hearts of the Millennials Generation

    Tricia Juhn, Vice President, ORC International
    Matt Roddan, Head of Employee Research US, ORC International

    Who are the Millennials? This generation continues to be a challenge to define and understand for many industry segments not just banking. They make up an impressive segment of the populations and cannot be ignored as businesses, especially retail financial services, looks for new opportunities to engage with them as potential customers, as well as potential employees. Hear research and insights into this complicated segment that will help refine your market strategy.


    Restoring Retail Banking - Forging Better Relationships with Regulators

    Debbie Innes, Head of Retail, Cadence Bank
    James C. Watkins, Deputy Director, Federal Deposit Insurance Corporation
    Don Truslow, President, Financial Stability Council, The Financial Services Roundtable
    John Colas, Partner, Oliver Wyman

    As we look to 2013, banking organizations need to find new ways to navigate a changing political landscape and to work with regulators to ensure expectations are set and met for consumers and shareholders alike. Join a panel of industry experts in a dialogue around what it will take to work better with regulators and other stakeholders as financial services companies like yours look to satisfy all stakeholders.

  • IBM
  • Deluxe
  • Glory
    TCS Bancs

  • Broadridge

  • Access Softek, INC
    ACG
  • ACI Universal Payments
  • APT
  • Argo
  • bacography
    BancSource
  • Bluespire
    Brighterion
  • Benchmark Technology Group
    Burroughs

  • Callision
  • Cardonics
    Cedar
  • Cennox
  • Cisco
    Comm Works

  • Convey
  • Creative Payments

  • CTS North America

  • D3 Banking


  • dst

  • Epson
  • Equifax
    ESRI
  • Fiserv
  • FSI
    GDS Link

  • Harland
    harte Hanks

  • Imm
  • INGO
  • InfoGroup
    Jack henry
  • JCM
    KAL


  • Mitek
    MoneyDesktop-corporate

  • Monitise
  • NCR
  • NewGround
  • NG Data
    Nova
  • On Deck
  • Parabit
    PaySimple
  • Phoenix
    ProfitStars

  • pwCampbel
  • Q2
    SAP
  • SNL Banker

  • Strands Finance
  • Support exp

  • TimeTrade

  • Visa
  • VSoft
  • Wealth Engine
View all exhibitors and sponsors