| Don't
Count Out the Check
By Clint Swift
ECCHO's David Walker, a leader
in check electronification, argues that the banking industry
should use imaging technology to capitalize on the strengths
of the paper check and extend its life as a bank-centric
payment system.
Conventional wisdom holds that the paper
check is rapidly becoming passé. Yet David Walker,
president and CEO of the Electronic Check Clearing House
Organization (ECCHO), seeks to turn that kind of thinking
on its head.
Consider the possibility, Walker says,
that the trend toward electronic transactions may help
prolong the life of the check by making it more efficient.
"With technology and the elimination of legal barriers,
we can separate the physical paper check from the legal
instrument that is the check and greatly expand the capabilities
of the check as a payment method."
Walker notes that checks can be processed
more quickly than Automated Clearing House (ACH) debits
with the use of electronic check presentment (ECP) or
imaging technology and that no other payments method carries
as much data. As opposed to representing the potential
to render the check obsolete, Walker says, ECP and imaging
can "make the check system more efficient."
Walker is widely credited as having
played a leading role in formulating and communicating
banking's perspective on Check 21 while the legislation
was being formed in conference rooms on Capitol Hill.
He was one of only four individuals, outside White House
staff and the congressional delegation, invited to be
in the Oval Office when the bill was signed.
Walker's views on the check might be
expected, given the origins of his organization. ECCHO
was formed in 1990 to encourage ECP and now seeks to foster
image exchange. The Dallas-based, not-for-profit, national
clearinghouse grew out of a check electronification project
at nearby Carreker Corp., and Carreker President and CEO
J.D. Denny Carreker was ECCHO's first executive director.
Today, ECCHO is involved in three primary
activities: rules development, education about ECP and
industry advocacy, especially at the federal level. But
it is rules that explain ECCHO's day-to-day impact in
an industry slowly but surely transforming check processing
to rely on exchange of digital images. Ample legislation
and case law govern the exchange of paper checks, but
no law addresses image exchange. That leaves financial
institutions that exchange check images exposed to an
unknown and potentially large financial risk. ECCHO's
rules provide a multilateral legal framework for check
exchange among its members and other organizations that
license them.
ECCHO is owned by 19 member banks,
ranging from trillion-dollar J.P. Morgan Chase & Co.,
New York, to $10 billion Frost National Bank, San Antonio.
More than 40 organizations, including clearing houses,
regional ACH associations, consulting companies, technology
companies and banking trade associations, recognize ECCHO
as the provider of ECP and image exchange rules in the
U.S.
Walker provided his views on the future
of the check during a recent interview with Banking
Strategies.
Banking Strategies:
What major hurdles will you try to help the financial
industry overcome as it steps up its participation in
check image exchange?
Walker:
One of the challenges is educating the industry that banks
engaging in image exchanges need new legal protections.
The ones used in traditional paper check exchanges will
not suffice.
For example, for image exchanges, there
is no law to allocate liability among the parties. While
this risk is potentially very large, it can be minimized
through exchange agreements. Under the Uniform Commercial
Code, the best option for agreements is clearing house
rules. ECCHO is the only national clearing house with
an existing, comprehensive set of image exchange rules.
A second challenge is promoting the
check as a long-term, viable payment system as the result
of recent changes in law and economics. We're going to
spend a lot of time educating everyone as to why the check
is important, why it isn't dead, and why banks may not
want it to die.
A third is promoting the development
of new products and services that are check-based and
that use technology for the benefit of the customer. Given
that everyone has thought of the check so narrowly for
so long and that the evolution of the check has been constrained
by law, there is much creative work to be done. That work
has already begun, as evidenced by banks beginning to
discuss their customers' capture of check images and subsequent
electronic deposit of those images.
Banking Strategies:
In your list of challenges, you put risk first. Please
elaborate on the importance of that challenge.
Walker:
Without legal coverage, the risk of exchanging check images
is indeterminately large. Compare that with the paper
check, which is a payment method that constitutes a legal
instrument as defined by law.
In your mind, picture a stack of all
the paper documents that comprise paper-check law. Start
with the Uniform Commercial Code (UCC) from all 50 states.
Then add Reg CC and Reg J, for when checks go through
the Fed, and Reg E. On top of that stack, add all documents
from the thousands of litigations that have occurred over
centuries. In the check world, at least one case from
17th Century England is frequently cited in the assignment
of responsibility for check authorization. That stack
of legal documents would extend well above your head.
Now, beside that stack, pile all the
statutory, regulatory and case law documents that support,
validate or authorize the exchange of check images. There
is no paper in that stack. Nothing in the law currently
tells you how to allocate risk, liabilities and responsibilities
when you exchange check images.
In traditional paper check law, banks
— usually the paying banks — take on the risk
of consequential damages. The assignment of the risk of
consequential damages in the paper check world is well
established. A common example of the risk of consequential
damages is when a relatively small check for an insurance
premium is not correctly paid and the insurance coverage
lapses. The insured event then occurs and the bank becomes
responsible for the value of insured property and other
expenses in an amount far greater than that of the check.
Without judicial guidance, it is unknown
on what basis courts might resolve disputes regarding
check image exchanges. They could decide to assign consequential
damages in different scenarios and to different parties
than traditionally occur in the paper-check world, thus
increasing the risk and the cost of loss-avoidance litigation.
This is where agreements come in. ECCHO
rules are agreements between exchanging banks and, as
such, provide direction for judges as to how to resolve
disputes. ECCHO's rules are intended to support every
vendor's image exchange scenarios. The objective is to
maximize the number of banks exchanging check images.
ECCHO works with Viewpointe, Fiserv, The Clearing House
(SVPCO), Metavante and many other vendors so banks are
free to select any vendor that best fits their situation
under a common set of rules.
Banking
Strategies: Last December, Leonard Heckwolf, retiring
as chairman of NACHA, the Electronic Payments Association,
was quoted as saying that accounts receivables conversion
(ARC) is just an interim strategy and that "the endgame
is to persuade consumers and corporations to issue electronic
payments instead of writing checks." Does that make the
paper check just an interim strategy, too?
Walker:
The endgame will be dictated by the customers and by economics.
If customers want to write checks, then the banking system
should implement products and services that support that
choice in ways that fit the banks' overall strategies.
As we update our way of thinking about checks, checks
may very well continue to play a significant part in those
strategies.
For too long, we have thought of checks
as pieces of paper. With technology and the elimination
of legal barriers, we can separate the physical paper
check from the legal instrument that is the check and
greatly expand the capabilities of the check as a payment
method.
The check has served us well; now we
have the opportunity to eliminate those aspects that serve
us less well. When transitioning the instrument, the economics
are changed radically with reduced labor costs and better
use of technology and stronger ties to customers. Strategies
such as ARC tend to reduce customer ties with the bank
and strengthen ties with non-banks. I say let's transition
the medium, not the instrument.
Banking
Strategies: What's the distinction you're making
between the medium and the instrument?
Walker:
We've been stuck way too long with the traditional thought
that "check" means a piece of paper; that check products
and services are limited by what can be done with that
paper; that there's so much cost associated with paper
that our only choice is to get rid of it; and that getting
rid of the paper means getting rid of checks. Of course,
that line of thinking has been supported by physical and
legal barriers that prevented the check from evolving
with changing needs.
Until December 1999, the attorneys
tell me, it was illegal to return an unpaid check electronically,
even under agreements. Also, there were concerns among
banks that they couldn't be the only bank truncating checks
or they would lose customers to their competitors across
the street who would promise to return paid checks to
their customers. But Check 21 eliminates that psychological
barrier and allows banks to make a unilateral decision
to truncate checks, replacing them where needed with substitute
checks. No one wants a large volume of (relatively expensive)
substitute checks. So if you have the image technology
in place to capture the information to create substitute
checks, why not create a better payment system by getting
everybody on accelerated implementation schedules to exchange
check images?
Banking Strategies:
What else has happened to change the potential of the
check?
Walker:
There have been several changes in the law, each of which
eliminates an important barrier to the use of technology
to improve the check. Not the least of these are the Uniform
Electronic Transactions Act (UETA) and the Federal E-sign
Act. These validate that electronic records, including
images of checks, are just as good as the original documents.
Other important accelerators are the
rising interest rates that increase the financial impact
of delayed and accelerated collection and returns, the
declining check volume and increasing cost per item, the
increasing market demand for image deposits from bank
customers, the closure of many Fed processing centers,
the Fed's price increases to clear paper checks and the
Fed's new products that position the Fed as a key facilitator
in the transition to electronics.
The Fed actively supports image exchange.
They now offer services to receive checks and replace
them with substitute checks and also to receive check
images and deliver them as images, when possible, and
as substitute checks otherwise.
These accelerators act to significantly
raise expectations that checks will be truncated and that
checks will be exchanged using image technology. By changing
expectations, many more banks will determine that the
check is viable long-term and that their best option to
control cost and enhance product revenue is to transition
the medium not the instrument.
Banking Strategies:
So, there's still a strategic role for checks today and
at least for the short-term?
Walker:
If technology were used to separate the paper from the
payment instrument and eliminate or reduce significantly
the cost of the hardware, people, facilities and transportation,
where's the incentive to get rid of it? Particularly if
it's faster than the other available alternatives and
offers information richness that none of the other payment
types have?
Banking Strategies:
Checks are faster than electronic payments?
Walker:
Yes. Let's compare check and ACH as an example. The electronic
ACH system is designed to be float neutral, not float-less.
As a float-neutral system, ACH transactions are future-dated
to allow all of the parties an opportunity to post them
on the same day. Under the ACH rules, the earliest that
most ACH transactions can be posted is the next business
day after origination. Checks, on the other hand, suffer
no such restrictions and can be collected as fast as they
can be presented.
Now consider: Many paper checks are
currently cleared on the same day that they are deposited
through evening exchanges around 9 p.m. Generally, if
all of those same-day checks were converted to ACH transactions,
they would not clear for at least one day and many would
not make the application cut-off on the deposit day and
so would not be originated until the second day, for clearance
the third day. In this scenario, paper is much faster
than electronics.
By contrast, the application of electronic
check processing and image can accelerate the number of
items that can be cleared the same day with exchange cut-offs
beyond 9 p.m. The technology of check images can be much
faster than either traditional paper check collection
or other electronic check conversion options available
to banks.
Banking Strategies:
What is the information richness that checks have but
other payment types don't?
Walker:
Look at all the information components on the front and
back of a check — the drawer's name and perhaps
an address; the name and address of the bank on which
it is drawn, the drawer's signature, handwriting samples,
dollar amount, date, etc. The check may even have a note
on the memo line saying why the writer wrote the check.
On the back of the check are endorsements, dates and time
stamps. There may also be a stamp across the face of the
check with additional information about the invoice being
paid or about the check writer that the depositor might
need to aid its collection process should the check be
returned unpaid.
Now imagine taking that same check
and converting it to an ACH transaction. Think of the
information that would appear on the customer's statement
for that same transaction — the date; a short, often
meaningless descriptor; and the amount.
There is value in information, and
there is a substantial difference in the amount of information
in different payment transactions. The check is the most
information-intensive payment mechanism we have. To the
extent we can use the information intensity of the check,
banks may well be able to create valuable new or improved
products and services for their customers.
How might the additional information
be used? Ever look through your bank statement and notice
some electronic debits with unfamiliar descriptors? One
very basic need for additional information beyond the
basic payment information is simply to recognize the transaction.
If you don't, you might question the validity of the payment
and spend a significant amount of time researching the
transaction and perhaps incurring charges from your bank
to research the question. If the transaction was a check
image, you will immediately recognize Store ABC, your
signature and any notes that you may have written on the
memo line as a reminder of why you wrote the check.
Overall, this topic has barely been
considered. I know retailers frequently write contact,
approval information, store identification, checker ID,
etc., on the face of the check. Insurance companies might
write customer identification numbers; airlines write
flight number information, etc. Generally, information
on the check is used to manage risk and/or process. The
endorsements on the back of the check facilitate resolution
of disputes, charge-backs and adjustments.
Banking Strategies:
Then, checks are viable long term?
Walker:
Absolutely! Once checks — using check law —
become more electronic, the process savings are essentially
the same as for other electronic payment types, essentially
eliminating the cost differences between checks and other
payments. Consider: Check volume is declining and the
cost per unit is climbing. What options do banks have
to avoid this spiral of diminishing returns on check products
and services? Can they convert every check to an ACH transaction?
Not without the agreement of their customers.
Assume that banks cannot practically
convert all their checks to ACH transactions: What other
options are there to offset the impact of rising costs?
Could they convert them all to debit card or ATM or credit
card transactions? No, because, like the ACH, any truncation
of the paper check requires customer agreement. Even in
the best of scenarios, they will probably never get 100%
customer agreement, and without 100% agreement they would
have to maintain the costs of dual payments processing
systems for checks and whatever other solution was implemented.
An example of this is lockbox processing that transformed
a single process — checks — to a multi-payments
process involving ARC, checks and demand drafts and, with
Check 21, perhaps substitute checks.
Is there a better option? Yes, make
the check system more efficient. Use electronics to eliminate
processing steps and costs and to accelerate the return
of unpaid items. Implement ECP and image exchange of all
checks.
Banking Strategies:
How long would that take?
Walker:
Payment systems tend to evolve slowly. But I believe the
transition to image exchange will proceed much more rapidly
than most people anticipate. The creation of substitute
checks is ramping up, but no one anticipates that a very
large percentage of checks will ever become substitute
checks and most think that result would be undesirable.
The initial industry focus is almost
exclusively on replacing large-dollar, non-consumer checks
with substitute checks. As the large-dollar checks are
removed from the normal collection process, the remaining
number of original checks to be cleared conventionally
will remain very large, but the value of those remaining
original checks will be relatively small.
The cost of rapid transportation, such
as next day, coast-to-coast jet delivery of checks, is
covered by the float value of those checks. Reduce the
number of high-dollar value checks in paper cash letters
and the value will, at some point, not cover the cost
of transportation. When that occurs, alternative collection
methods will need to be selected. It is likely that those
alternatives will involve clearing the original paper
checks more slowly than the current methods and would
potentially be more costly on a per-item basis.
How will banks address this rising
cost per unit? Recently, two organizations made forecasts
of the rate of check volume transition. They predicted
20% to 30% of the volume will be imaged by 2006 or 2007.
If you assume that 80% of the dollars are from 20% of
the checks and that the larger-dollar checks will be converted
first, you can anticipate that once 80% of the dollars
are converted, the majority of the remaining volume will
follow rapidly, and I think more rapidly than either of
the forecasts.
Questions
or comments about this article? Post them at the Banking
Strategies blog.
Mr.
Swift is a freelance writer based in San Antonio, Texas.
Copyright © 2004 by Banking
Strategies, published by BAI.
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