BAI Checking 2.0 Executive Forum – The Only Forum Exclusively Focused on Strategies and Economics of the New Checking Account

As banking organizations try to come to terms with changing consumer preferences and behaviors, new legislation and an urgent need to generate revenue, BAI is offering an outstanding opportunity for retail banking executives to hear from industry experts, gain access to proprietary research and participate in facilitated discussions with peers around key issues that will result in actionable takeaways.

BAI Checking 2.0 is an executive forum with a single, targeted focus—the profitability and performance of the next generation of the checking account—which is the cornerstone of the customer/financial institution relationship. This intensive one-day program combines research-based presentations with facilitated group discussions that will result in greater coverage and actionable insights around the future of the DDA.

Over the course of one day, the discussion will center around three key areas:

  • Legislation impacts
  • Identifying with the changing customer
  • The future of the DDA within retail banking, including dealing with the opt-in rules and how to maximize opt-in

Who should attend

  • CEOs, COOs and CMOs
  • Retail Banking Executives
  • Product Managers and Developers
  • Cash Management Strategy Executives
  • Marketing Executives

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BAI Checking 2.0 Executive Forum
Chicago is April 20.
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