Powering Smart Decisions in the Financial Services Industry
BAI is a mission-driven non-profit organization that provides training, research, thought leadership and connection opportunities to financial services leaders.
How Leaders Better Understand Key Issues
Evolution of banking branches
Certainly, generations of seasoned customers who favor in-person banking tend to poll higher when it comes to traditional branch use, as the infographic in this edition shows. But a key takeaway is how often Millennials and Gen Z transact. Period. They engage with their financial services provider at roughly three times the number of monthly interactions of older generations.
Sure, they favor digital options, but when they need a high-touch experience, they often turn to a branch.
With that data intelligence comes many opportunities to get it right with a demographic whose financial future should reside with your institution.
Fight fraud collectively for the biggest impact
Large-scale security breaches unfortunately position fraud as a top concern and expense for the financial services industry. Especially alarming for banks is fast-growing synthetic identity fraud. These schemes use a combination of stolen real data and fake information to create new personas, and alone could hit $23 billion in losses by 2030 if unchecked.* A number that size means the industry response must be equally strong, relying on real-time solutions, leveraging AI and pooling industry-wide fraud intelligence.
Crystal Blythe, vice president of customer success and fraud management at IDology, a GBG company, joins us to share her best ideas on technology and people-powered insight. Most of all, she urges cooperation, not competition, when it comes to fighting fraud.
Always Moving Forward: How BAI Helps You Build a Stronger Future
Leaders and employees are faced with hundreds of decisions every day. Making smarter decisions is how you better serve your customers and communities. Driving positive change is how you prepare for the future.
At BAI, we provide forward-thinking knowledge and information about the industry as a whole to help you prepare for what’s next.
Unbiased. Forward-thinking. Always evolving. Our only agenda is helping you make smarter decisions.
Careers at BAI: Help Shape The Future of Financial Services
What do we offer?
- BAI Workflex which includes hybrid and remote working models
- Generous vacation/personal time programs
- Tuition reimbursement
- Collaborative, team-oriented environment
- Comprehensive insurance coverage
- 401(k) with company match