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Rewards in a Mobile Banking Environment

Tuesday, March 13
3:30 PM - 4:30 PM

Tom Beecher, CEO, Cartera Commerce
Rob Heiser, President and CEO, Segmint
Schwark Satyavolu, CEO, Truaxis
Rod Witmond, Senior Vice President, Product Management & Marketing, Cardlytics
Moderator: Jim Marous, Senior Director, Marketing Services, Harland Clarke

Other panelists to be announced What will tomorrow's mobile wallet look like? How can we balance the need for transactional efficiency with value-added benefits that will drive engagement, loyalty and share of wallet? Join us as we discuss the role of loyalty and rewards in tomorrow's digital wallet. In this session attendees will learn:

  • What is being offered in the FI rewards arena today and how do these rewards differ from the points based programs of the past?
  • What benefits do merchant-based rewards bring the FI, their retail customers and potentially commercial clients?
  • How can a bank differentiate their program in the marketplace?
  • How will rewards integrate with the digital wallet to be a payments game changer in the future?