Jeff Dennes, SVP, Chief Digital Officer, Online & Mobile Services, The Huntington National Bank
David Eads, Vice President, Product Marketing, Kony
Financial institutions face a variety of challenges deploying mobile banking applications across multiple platforms and variety of features. The mobile landscape has been full of change and chaos making it difficult to keep up with new devices, version control and maintenance. In this session, we will discuss how a technology based strategy eases development issues, enables more innovation and yields successful applications across multiple platforms. We will also explore how mobile gives an institution the ability to reach the largest amount of customers with innovative mobile services that will reduce customer support costs and open new revenue channels.
- Learn how to develop a mobile strategy that reaches the largest user base
- Gain valuable knowledge on how to capitalize new revenue opportunities in the mobile channel
- Understand how to position your organization for mobile success beyond retail banking such as commercial banking and brokerage