Advertising & Sponsorship

Reach and engage financial services leaders throughout the year

As a fintech company or solutions provider, you’re a key part of the decision-making process, as financial services leaders evaluate solutions that can drive positive change in their organizations. With a year-round portfolio of digital and in-person events, BAI can help pave the way for you to connect with them and strengthen your position as a knowledgeable industry resource.

What is your objective?

Through BAI, you can reach your target audience through several channels. Become an industry influencer by contributing your thought leadership and build up your prospect list with financial services decision makers with our digital suite of products.

Executive Reports

BAI publishes a series of Executive Reports throughout the year. These digital reports focus on timely and relevant strategic topics. As a sponsor, you can provide thought leadership articles, display advertising, and receive contact information from each and every download. Recent topics include: marketing, customer experience, compliance, data analytics, digital transformation and branch.“

Featured Innovations

Share your industry insights by providing a thought leadership whitepaper, research report, or case study to be positioned as a “Featured Innovation of the Month.” Here, you can spotlight your own thought leadership and offer valuable insights to industry peers. Then, follow up on this opportunity with contact information for those who download your Featured Innovation. Available topics include: business banking, compliance, innovation & fintech, marketing, payments and more.

Contact-generating Podcasts

Showcase a company executive or thought leader by securing an interview on a BAI podcast. Also, receive the contact information for each listener who downloads the recording. Gain exposure for your organization and thought leaders by placing them in this interactive speaking opportunity.

Demo & Case Study Webinars

Demo your products and services and share your case study with hundreds of financial services leaders, showcasing how your product or service helps financial services organizations better serve their customers and operate more effectively. This 45-minute discussion provides insights about your technology and new capabilities to industry peers through a virtual demo presentation and educational case study discussion.

Industry Impact Webinars

These 30-minute high-energy dialogues offer an ideal opportunity for you to unveil new research, launch a new product or have a conversation with a C-Suite executive and provide financial services leaders with valuable insights while aligning your brand with a key business challenge important to your target audience.

Sponsor-Authored Webinars

This 60-minute, non-commercial, thought leadership webinar allows your organization to develop the content for the webinar and tap into BAI’s strong database of financial services leaders, providing valuable industry insights through an educational presentation or panel discussion.

BAI-Authored Webinars

If you’re looking to build your brand and target audience, but don’t have the time and resources, 60-minute BAI-Authored Webinars offer an opportunity to leverage BAI to build a new webinar to showcase content and thought leadership relative to your organization and target market.

Whether you are looking to access senior and executive-level decision makers face-to-face, build trust and credibility in your brand or be a supporter of industry, BAI has you covered.

BAI Industry Forum

The BAI Industry Forum is a series of specialized events for BAI customers and key financial services leaders taking place in Boston, October 8-10, 2019. The BAI Industry Forum will include customer meetings, executive roundtables, emerging leader and mentor programming and an innovation summit. These specialized events provide valuable and impactful sponsorship opportunities that will give you the opportunity to connect with senior leaders in these groups in a focused, meaningful way.

BAI Executive Roundtables

BAI Executive Roundtables are intimate events that provide solutions providers with an exclusive opportunity to join senior financial services leaders in a discussion of emerging industry issues. Position yourself as a thought leader, build one-on-one relationships with key decision makers, and gain insights into their perspectives and priorities.

BAI Emerging Leaders Network

The BAI Emerging Leaders Network is a highly selective professional development program in partnership with financial services leaders in HR, Training and Corporate Communications to develop the industry’s next generation of leaders. Sponsorship includes thought leadership and content development opportunities, virtual and in-person networking and collaboration, and brand recognition throughout the year.

BAI Global Innovation Awards

The BAI Global Innovation Awards are designed to honor and recognize financial services leaders for game-changing products, services and processes that driving positing change in the industry. Be one of three prominent sponsors and align your brand with innovation by positioning your organization as a global thought leader in this highly respected awards program.

BAI offers many options for your organization to not only get noticed but keep your brand top of mind with thousands of financial services leaders, every day. Build brand name recognition or promote new products and services with these advertising opportunities:

Podcast Live Read Advertising

Integrate into a BAI Podcast and generate exposure for your organization. This opportunity allows you to advertise with an audio live read by BAI’s Managing Editor in a recorded podcast.

Executive Report Display Advertising

BAI publishes a series of Executive Reports throughout the year. These digital reports focus on timely and relevant strategic topics. Each report offers full- and half-page advertisements seen by thousands of financial services leaders.

BAI Banking Strategies Display Advertising

Online advertising can reinforce your message and continue to build engagement with key industry decision makers. Display advertising opportunities are available on the BAI Banking Strategies website and Daily Newsletter.

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