Holly currently serves as Chief Marketing Officer at BAI. Holly leads strategic marketing planning and execution for BAI. She joined BAI in 2014, bringing with her more than 20 years of marketing experience across diverse industries. Most recently, she served as Senior Vice President & Marketing Director for Fifth Third Bank.
Marc Salinas and Eric Campbell from Bottomline Technologies join us on our BAI Banking Strategies podcast to share how recent industry events create an opportunity for financial institutions to position themselves as a valued resource for their business banking and commercial clients and win the battle for primary ownership of the customer relationship.
Brian Keefe from NICE Actimize joins our BAI Banking Strategies podcast to tell us about how FedNow can be safe and efficient, all while allowing for a wider range of innovative instant payment services in the near future.
Greg Kanevski of ServiceNow joins the BAI Banking Strategies podcast to discuss the impact of increased fraud on financial institutions and how they can better protect themselves and their customers in their fight against fraudsters.
With new forms of financial fraud on the rise, financial services leaders have the challenging task of protecting their customers – and organizations – and still delivering a strong customer experience that minimizes friction.
Hear the latest BAI research on what types of fraud are on the rise and what today’s leaders are doing to combat it effectively.
Bringing together an “Apple-like experience, Google-like targeting and Amazon-like fulfillment” is a true digital transformation, says Dennis Gada, Head of Financial Services at Infosys. He and BAI CMO Holly Hughes discuss how financial services organizations can bring that successful transformation to lending.
Deutsche Bank recently won a 2021 BAI Global Innovation Award in the Digital Transformation category for their program, “Embedded Finance Initiative,” which allows non-bank companies to seamlessly integrate complete financial products into their own offerings and...
Digital transformation was the hottest category in the 2021 BAI Global Innovation Awards, drawing the largest number of nominations from all types of organizations across the globe. Holly Hughes, chief marketing officer at BAI, recently hosted...
Susan La Monica from Citizens discusses how Jamie, the bank’s virtual career assistant, improves a job candidate’s experience throughout the recruitment process. The human-capital innovation also won Citizens a BAI Global Innovations Award.
Ownr pairs technology with world-class support and resources to simplify the process of starting a business. Hear from the CEO of this BAI Global Innovation Awards finalist about the innovation journey she took to bring Ownr to life.
While there’s a lot of content designed to help people manage money, Synchrony discovered a need to speak directly to women – not only to inform them, but also to encourage and empower them in all aspects of their financial lives. The result is Millie.