Greg Beaubien

bank branches

Article

Feb 13, 2019

Faster than you can say “analytics,” bank marketers have gone gaga for data: Data this, data that, data as the new (choose one) oil, electricity, rocket fuel. Data as the new data. And next to all […]
bank branches

Article

Sep 17, 2018

You know the drill, because it’s been drilled into your head: Branch locations are closing. Consumers are moving to mobile devices. Everyone talks about giving these branch abandoners a “seamless experience” like what they get on—wait for it!—Amazon. Now, here’s what...
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Article

Jul 13, 2018

In just a generation or so, banking by phone has gone from punching square keys on a handset device to tapping the glass screen of a wafer-thin gadget. And for those who enjoy banking via swiping […]
Millennial bankers 2

Article

Apr 18, 2018

It’s like zooming around a racetrack but making pit stops: For banks trying to meet rapidly changing expectations in the digital age, delivering simple, easy customer experiences requires speed and regular adjustments. It also requires learning the meaning and application...
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Article

Mar 12, 2018

By at least one measure, USAA has the most satisfied customers of any bank on the planet. The Texas-based group of companies—which offers banking, investing and insurance to active service members and veterans of the U.S....