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BAI Global Innovation Award Winner for Digital Transformation Deutsche Bank

An innovator’s journey: Leadership lessons in digital transformation

Jan 14, 2022 / Digital Banking
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Deutsche Bank recently won a 2021 BAI Global Innovation Award in the Digital Transformation category for their program, “Embedded Finance Initiative,” which allows non-bank companies to seamlessly integrate complete financial products into their own offerings and IT systems via Application Programming Interfaces (APIs).

Holly Hughes, CMO at BAI, hosts a discussion with Joris Hensen, founder and co-lead of the Deutsche Bank API program, and Dennis Gada, head of financial services for North America at Infosys, to learn more about Joris’s innovation journey and the leadership lessons he gained along the way, along with other insights related to creating a successful culture of innovation.

Key takeaways:

  • How Deutsche Bank’s winning API innovation was brought to market and the impact it’s having
  • What leadership lessons were learned along the way and how different obstacles were overcome
  • How to create a culture of innovation and the important role of talent
  • Why the convergence of business units and technology areas within financial services organizations is so important
  • What’s happening outside of banking and across the globe that can inspire innovation in the US

Joris Hensen
Initiator and Co-Lead Deutsche Bank API Program
Deutsche Bank

Joris is responsible for the Deutsche Bank API Program, which he co-founded in 2015. The Developer Portal of Deutsche Bank gives partners quick and easy access to more than 35 API products, enabling them to connect personalized apps and services and thus open up new areas of value creation. In his more than ten years at Deutsche Bank, Joris has worked as a project and innovation manager on various international projects.

Dennis Gada
Financial Services Industry Head

Dennis is part of the Global Financial Services Executive Leadership team and is passionate about leveraging the power of technology to address challenges facing the financial services industry. His expertise spans across various business competencies, including sales, strategy, consulting, marketing and general management. Dennis is also focused on bringing cutting-edge technology solutions to established financial institutions through collaborating across his professional network, including a wide ecosystem of experts, startups, and established industry players.

Holly Hughes
Chief Marketing Officer

Holly leads strategic marketing, digital thought leadership, events and strategic programs for BAI. She joined BAI in 2014, bringing with her more than 20 years of marketing and leadership experience across a number of industries. Most recently, she served as SVP and Marketing Director for Fifth Third Bank. Prior to Fifth Third, Holly held a senior marketing leadership position at MidAmerica Bank, a leading community bank in the Chicago market (now PNC).