How does behavioral finance shape the important financial decisions consumers make? Meg Goodman, operational leader for Jacobs & Clevenger, breaks it down.
Is mobile banking a channel or a device? Great minds can disagree but the customer experience may be the critical determinant in settling the question.
While small businesses may be costly to serve, they also constitute one of the most attractive customer segments for revenue-starved bankers, according to a new BAI Research study.
The ever-changing world of payments requires innovation, strategic choices and excellence in execution.
Financial institutions say they want to be “relationship focused,” but doing so will require winning back some lost customer trust.
The efforts by banks to focus their loan generation activities on high-value customer segments will require top-quality implementation by well-trained frontline employees.
A new study from BAI Research finds that customer segmentation strategies are the key to improving share of wallet among existing customers.
An analytical framework for determining branch profitability is required as bankers approach the difficult task of deciding whether to close unprofitable or marginal branches.