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Unlike their predecessors, Gen Z experienced the Great Recession in their formative years, witnessing the difficulties it posed for their parents and older siblings. This second-hand perspective has given them unique expectations of financial institutions. Coupled with the fact that Gen Z will account for 30 percent of the population by 2020, it’s imperative that financial institutions are prepared to meet their needs — now.

More financial services organizations recognize that to forge stronger customer relationships, they need to get data into the hands of their customer-facing workers. Who already gets data to their front line – and how did they make it happen? To find out, download the executive brief Financial Firms Learn to Love Customers by Extending Data Analytics, which reveals the results of Qlik's survey around data analytics.

Because today’s users are “always on” and have nearly unlimited access to data and information, mobile represents a tremendous opportunity for financial services organizations to maximize customer acquisition, increase retention, effect purchase behavior, and drive card usage. Read Akamai’s new report on how and why you need to make mobile a priority, how to measure success, and key tips and takeaways for financial services organizations.

The financial services sector is progressing with a digital, data-driven, marketing mentality, centered on personalized customer experiences. The 2017 Digital Trends in Financial Services and Insurance report compiles information shared by over 800 respondents to see what will shape the future of finance.

Financial services organizations thrive on safety and security – exactly what PINs and passwords are not. Luckily there is a better way: biometric authentication. Read “Banking on Biometrics” to learn the five most popular biometric technologies in banking today; how leading banks are using a combination of biometrics to both strengthen security and give customers freedom of choice; and recommendations for getting started.

Online banking conversions are excellent opportunities to strengthen brand trust and loyalty. When planned from the perspective of how best to assist your customers and members, you can not only retain and expand account holder relationships, but also educate account holders on everything your institution has to offer. Here are some best practices to follow for optimizing your next conversion.

Artificial Intelligence will soon be at the heart of every major technological system in the world, including: payments, financial markets, cyber and homeland security, biotech, healthcare, marketing, computer vision, electrical grids, nuclear power plants, air traffic control, and Internet of Things (IoT). This paper covers popular A.I. and machine learning techniques, and their benefits/limitations as applied in the financial industry.

How well are financial institutions meeting the needs of their customers when it comes to digital banking solutions? This white paper, based on The ath Power Consumer Digital Banking Study™, examines consumer digital preferences and offers insight into areas where financial institutions can make improvements to achieve greater adoption, revenues, and customer satisfaction from this vital channel.