Danielle Michaely
Aug 15, 2022

Using segmentation based on observed online behaviors, banks can nurture leads and target consumers in an impactful and cost-effective way.

When USAA introduced mobile check deposits back in 2009, the feature wasn’t exactly welcomed with open arms.

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The retail industry is perhaps one of the most advanced verticals when it comes to effectively using data analytics to engage customers at the right time, in the right context and with the right information to increase sales.

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The average bank branch is 25 years old, designed for a different era, and in-branch foot traffic is proving to be on a steady decline.

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Banks are investing in new technology to create omnichannel experiences for their customer but success has been limited.

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Print management is an important business function for banks, but it’s often overlooked.

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Editor Note: David Kerstein has updated this article.

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As the incidence and sophistication of account takeover attacks continue to grow, security breaches at prominent global brands, such as Target and eBay, are becoming regular news items.

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Bankers well understand the importance of the Millennials (born 1980 to 2000) to their future business.

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In the wake of the popularity of the American Sniper movie, it might be helpful for bankers to think of product development in terms of some key lessons learned from special operations warfare.

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While mobile banking for consumers has become common, businesses are now demanding mobile banking services as well.

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What’s a key advantage digital businesses have over banks? Customer focus is designed into their business models from day one.

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That the mobile device is the banking channel of the future is no longer a matter for discussion.

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Mobile devices have revolutionized how consumers and businesses interact with financial products.

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Once banks make account access on mobile devices a standard service for their banking customers, they often make the mistake of stopping there.

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Faced with a slow-growth environment, today’s banks are focused on finding more efficient methods of increasing wallet share while continuing to increase customer satisfaction.

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It’s almost a sad commentary on our times that “omnichannel banking” already sounds like a cliché.

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Today’s always-on culture has created a demand for constant connectivity amongst consumers.

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Most thought leaders in banking agree that developing an integrated multichannel optimization strategy is paramount to remaining competitive in terms of cost and customer acquisition/retention.

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So, where are we with the much-ballyhooed digital wallets? If there’s an overriding theme to this technology space, it’s disagreement.

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Earlier this year, Bank of America announced that it had surpassed one million small business mobile banking users, representing one-third of the institution’s three million small business banking customer base.

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