• Feb 13, 2019

    No data but not dated: Why pre-digital bank marketing methods still work

    Data analytics may be where it’s at in 2019. But battle-tested strategies tweaked for the 21st Century can occupy an important place, too.

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  • No data but not dated: Why pre-digital bank marketing methods still work

    Feb 13, 2019

    Data analytics may be where it’s at in 2019. But battle-tested strategies tweaked for the 21st Century can occupy an important place, too.

    Read More
  • A guide to effective fintech in 2019

    Lee
    Lee Allum Jan 23, 2019

    Technologies that help employees provide better customer experience and turn work into play will take center stage.

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  • Four of banking’s best marketing campaigns in 2018

    Jeanne Pinder_resized
    Jeanne Pinder Dec 18, 2018

    The standouts run the gamut from home-grown video content to declaring a new day for savings-account interest rates.

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  • Why compliance is no excuse for being dull on social media

    Doug Wilber
    Doug Wilber Nov 19, 2018

    For banks, the perceived risks of violating compliance should serve as a danger sign—for missing out on rich social media opportunities.

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  • Three ways community banks can trigger loan marketing success

    Stephenie Williams
    Stephenie Williams Oct 4, 2018

    In a fast-paced, frictionless lending world, community banks have their work cut out for them. Here’s how they can make the cut.

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  • File under ‘opportunity’: Attracting customers who lack credit records

    Eric Hathaway Aug 24, 2018

    Yes, there are risks to working with people with thin (or no) credit histories. Enter alternative data.

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  • Making digital identity a priority to serve NextGen customers

    Ben Jessel
    Benjamin Jessel Aug 16, 2018

    Traditional banks may not be the go-to for some millennials and Gen Z. But as trusted, secure data repositories, they have an edge over fintechs.

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