• Brian Stone
    Brian Stone Mar 23, 2018

    Cross-selling, without crossing the line: The powerful value proposition for smart, compliant banks

    For its bad press in 2016, cross-selling doesn’t need to be negative. Research shows that done right, banks and consumers both win.

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  • Eliminating customer apathy and driving engagement

    Sue Hines
    Sue Hines Feb 5, 2018

    Change is often hard, whether due to consumer resistance or lack of bank assistance. Here’s why assuring and engaging prospective customers is essential.

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  • Podcast: Building the bottom line beyond Generations X, Y and Z

    BAI Managing Editor Lou Carlozo
    Lou Carlozo Jan 30, 2018

    Deidra Colvin, Chief Marketing Officer at Baker Hill, makes her case for a more inclusive consumer group she calls the “Now Generation.”

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  • When the toaster is toast: Real incentives for smart banks to attract and keep customers

    John D. Orr
    John D. Orr Jan 22, 2018

    Forget those TV giveaways. Customers are getting away because your competitors offer better online experiences and financial perks.

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  • Setting sale: How to build a winning cross-silo referral program

    Mark Renfro
    Mark Renfro Jan 19, 2018

    The path to cross-silo success lies in asking five crucial questions—and working tirelessly to provide your team with smart answers.

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  • Non-growing pains: Does your customer loyalty focus hurt expansion?

    Sue Hines
    Sue Hines Jan 17, 2018

    The prospect of retaining loyal customers makes bank leaders ecstatic—until they discover that the value proposition is often static.

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  • Top results for the bottom line: Four steps to transform banking sales through better tech

    Lou Schachter
    Lou Schachter Jan 12, 2018

    Today’s e-commerce leaders have delighted consumers with optimal experiences. Why play catch up when you can join up?

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  • Podcast: Artificial intelligence is the BAI trend of 2018

    BAI Managing Editor Lou Carlozo
    Lou Carlozo Jan 9, 2018

    You have read a lot about AI being our 2018 Trend of the Year for the financial services industry. Now listen to three members of BAI's leadership team explain just what to expect from the technology in the year to come.

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