Competition is fierce; funds often scarce. Here’s how build a game-changing deposit culture.
Rather than simply turning away consumers with poor or no credit histories, financial institutions should take the lead in helping those people improve their credit for profitable, long-term relationships.
With its new ‘crowdsourced’ credit card, Barclays Bank is hoping to use social media to create a kind of ‘virtual’ credit union, says bank executive Paul Wilmore.
To restart growth in consumer credit, retail banks need to look at nontraditional products such as the unsecured line of credit and the dynamic liquidity line; the key is to organize offers around essential customer needs.
When deciding whether to impose service fees, banks need to consider consumer preferences as well as the competitive landscape.
Consumers fled most types of CDs in the wake of the financial crisis and are unlikely to favor them again until the economy returns to a more ‘normal’ state.
Institutions that are not practicing regional pricing are very likely mispricing their deposits, even in a low-rate environment.
A consistent measurement methodology helps bankers manage the profitability of their CD funding.