Seamlessly integrated channels and precise journey maps hold the keys to stellar customer experience.
To attract more small business customers, banks need to elevate the customer experience of mobile banking to that of online banking.
Bankers know that customers are increasingly switching to remote delivery channels, but many lack a scorecard for measuring the impact of these changes.
In today’s omnichannel environment, financial institutions need an innovation process that provides products and services to meet both the existing and future needs of customers.
At BAI Retail Delivery 2013, Bank of the West will detail a method of implementing new products known as ‘radical collaboration.’
Former Wal-Mart CEO and BAI Retail Delivery 2013 speaker H. Lee Scott says the retailing giant has evolved from pursuing ‘underbanked’ customers to those who are ‘unhappily banked.’
The advent of omnichannel banking puts customers in control of banking relationships and forges a path for mobile.
As mobile technology advances, location-intelligent applications are becoming more useful in banking.