Despite its convenience, the technology intimidates many customers. Banks can turn the tide when they show—and tell—how it works.
Mobile banking for businesses can provide community banks with fee opportunities and help them strengthen relationships.
The hardest part of digital banking isn’t the technology; it’s the organizational and process changes needed to support a customer-centric strategy.
Given the increasing importance of mobile devices in banking, the industry should consider more design-centered thinking about how consumers interact with these devices.
To improve productivity and customer service, banks should extend enterprise information management systems to mobile devices.
To engage mobile customers, banks should build useful apps for them such as personal finance and budget, mortgage and loan calculators and credit monitoring.
Omnichannel solutions such as video banking, document capture and click-to-video from mobile and online will help banks increase wallet share with existing customers.
'Omnichannel banking' may have become a cliché, but it also provides an approach to getting the most out of banking that takes place in multiple channels.