Whatever ground banks lost to FinTechs in the past, they can gain it back in 2018—and then some—through promising new partnerships.
'Omnichannel banking' may have become a cliché, but it also provides an approach to getting the most out of banking that takes place in multiple channels.
Rather than offering mobile alerts as an add-on product, banks should deploy them within an enterprise-wide strategy to spur customer engagement.
Developing and executing a multichannel strategy requires foundational data to ensure that the strategy aligns with channel capabilities, customer preferences and the bank’s overall strategy and brand promise.
Will NFC or Cloud-based apps prevail? As debate centers on that question, alternatives lurk behind the scenes.
Retail banks, in the coming year, will focus on improving omni-channel operations; sharpening the definition of branch technology goals; and driving more revenue outside of the branch.
To attract more small business customers, banks need to elevate the customer experience of mobile banking to that of online banking.
Bankers know that customers are increasingly switching to remote delivery channels, but many lack a scorecard for measuring the impact of these changes.