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Unlock the full potential of CTV/OTT with attribution

Mar 2, 2022 / Consumer Banking

Vericast illustrates why CTV is quickly becoming a critical component of omnichannel marketing strategies and how financial institutions can leverage CTV advertising to improve customer acquisition.

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Unlock the full potential of connected TV with reliable attribution

Connected TV (CTV) has become more common in U.S. households, offering opportunities for financial institutions to better connect with their ideal consumers where and how they live. So, what makes CTV advertising an ideal way to reach a desired audience and track results? The answer is: better targeting, better data and better analysis. Discover proven strategies for driving conversions with CTV in this white paper.

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