BAI Leadership

Home/Banking Strategies/BAI Leadership

Three brands, one voice: Building a consistent marketing message

For many financial institutions, there’s the consumer brand designed to attract and retain customers. Then there’s the internal brand to engage employees, and the employer brand that HR crafts to attract talent. The problem is this: All three brands may not say the same thing. A bank’s consumer-focused TV spots and print ads, for example, might tout Read More

By |2020-05-27T17:58:39-05:00February 22nd, 2018|Comments Off on Three brands, one voice: Building a consistent marketing message

Why artificial intelligence is BAI’s 2018 Trend of the Year

So much was made of artificial intelligence in 2017—yet so much puzzlement generated—that you could compare the resulting scenario to asking Siri for an analysis and getting one of two responses: “Here are some AI articles I found on the internet” or “I don’t quite understand what you said, Debbie.” But we don’t need Siri or Amazon’s Read More

By |2020-05-27T17:58:42-05:00January 4th, 2018|Comments Off on Why artificial intelligence is BAI’s 2018 Trend of the Year

AI, as in active interaction: How artificial intelligence builds customer relationships

Powered by artificial intelligence (AI), banking’s brave new world should provide a seamless customer experience not unlike the ones people have come to expect from Amazon, Uber and Netflix. But with a few notable exceptions, the promise of a better banking experience thanks to AI remains largely untapped. There is good news, though: The current state of Read More

By |2020-05-27T17:58:42-05:00January 3rd, 2018|Comments Off on AI, as in active interaction: How artificial intelligence builds customer relationships

The talent of talent management: Attracting it, retaining it, engaging it

The term talent management is used often and in many different contexts, but what is it really? And why is it important to the success of organizations? We most often think of it as an organization's efforts to recruit, retain, and train high quality staff members. It’s also been further defined as the science of using strategic human Read More

By |2020-05-27T17:59:39-05:00August 23rd, 2017|Comments Off on The talent of talent management: Attracting it, retaining it, engaging it

Podcast: Banking innovation: More than just fintech

The BAI Global Innovation Awards program has fielded thousands of submissions over its seven-year history. It's given BAI president and CEO Debbie Bianucci insight as to what true banking innovation looks like. While fintech may be an innovation driver, it's far from the only one. On this podcast, Bianucci discusses the many facets of banking innovation, from Read More

By |2020-05-27T17:59:40-05:00August 4th, 2017|Comments Off on Podcast: Banking innovation: More than just fintech

A world series of innovations: The home runs global banks hit serving SMEs

As of November, BAI’s hometown could finally call itself home of the defending World Series champions, the Chicago Cubs. It took us 108 years to get there and to put that in perspective, the drought dated back to 1908, well before BAI’s founding in 1924. I’m a proud Chicago native and to say we’re still savoring our Read More

By |2020-05-27T17:59:42-05:00July 10th, 2017|Comments Off on A world series of innovations: The home runs global banks hit serving SMEs

Payoffs: The ups and downs of a payments early adopter

As financial services professionals, it’s easy—perhaps too easy—to segregate payment methods into their various categories: mobile, digital wallets, online bill pay and more. But as consumers, we know just how much these methods overlap and bleed into each other on a daily basis. After a week of tracking my own habits, I’ve reached this conclusion: Payments methods, Read More

By |2020-05-27T17:59:42-05:00June 29th, 2017|Comments Off on Payoffs: The ups and downs of a payments early adopter

Your purpose starts with the ‘why’: Know your bank’s core beliefs

Most banks have a sense of purpose beyond turning a profit, yet too few clearly articulate their purpose in their marketing and communications. And so they essentially hide their light under a bushel and miss an opportunity to emotionally connect with stakeholders. It may be as simple as asking, “Why do we do what we do?” Banks Read More

By |2020-05-27T17:59:43-05:00June 9th, 2017|Comments Off on Your purpose starts with the ‘why’: Know your bank’s core beliefs

Facing compliance unknowns with get-ready know-how

Ask any financial services leader who’s been a scout and they’ll tell you that “Be Prepared” is great advice for organizations as well as life itself. But how do financial services organizations prepare when the future is really unclear? The banking compliance world stands on the verge of what could be huge, unprecedented change. With a new president Read More

By |2020-05-27T17:59:45-05:00May 15th, 2017|Comments Off on Facing compliance unknowns with get-ready know-how