Countdown to customer engagement: The 10-second banking experience

When was the last time you made an impulse purchase? You must have bent the knee once for the $79.99 speakers or $299.99 outdoor grill from Costco. But were those splurges well-deserved treats—or irresponsible budget-busters? Chances are you lacked a clear answer during the 10 seconds you debated your decision. By optimizing their apps to capitalize on Read More

By |2020-05-27T17:58:35-05:00May 25th, 2018|Comments Off on Countdown to customer engagement: The 10-second banking experience

Podcast: Banking, big data and analytics

Do FinTech companies take full advantage of data analytics? One would think, but a new report from the Technology Association of Georgia suggests otherwise. On this episode of the BAI Banking Strategies podcast, we talk with Don Campbell, a contributor to the TAG Fintech big data report, "Data Analytics: Big Data in Financial Services," and the president Read More

By |2020-05-27T17:59:46-05:00April 14th, 2017|Comments Off on Podcast: Banking, big data and analytics