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Personalization: Opportunities, challenges and trends

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During this panel discussion, learn from industry peers at M&T Bank, Citizens and BAI on the benefits and hurdles of connecting customers to the digital experience.

The panelists are:

  • Lamont Young, head of digital and customer experience at Citizens
  • Aarthi Murali, chief customer experience officer at M&T Bank
  • Karl Dahlgren, managing director of research at BAI
  • Moderated by Holly Hughes, chief marketing officer at BAI

Gain insights from the thought leadership, white papers and solutions demos shared during BAI Deep Dive: Personalizing the Customer Experience.