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Are banks ready for Gen Z?

To win their loyalty, financial institutions need to better understand them and develop products that are authentic and educational.

By |2023-02-14T14:28:29-06:00February 14th, 2023|Comments Off on Are banks ready for Gen Z?

Fixing the top of the digital funnel

Findings from a new BAI research program offer insights on how banks and credit unions can improve the account opening process.

By |2023-02-10T10:41:42-06:00February 10th, 2023|Comments Off on Fixing the top of the digital funnel

Workforce flexibility is a banking innovation

Executive leadership and all segments of the workforce can collaborate creatively to redefine flexibility and achieve strategic competitive advantages.

By |2023-01-27T11:43:20-06:00January 27th, 2023|Comments Off on Workforce flexibility is a banking innovation

7 banking tech predictions for 2023

Technology decision-makers will do well to guard against knee-jerk responses to trending terrors, and instead focus on current needs and longer-term vision.

By |2023-01-23T11:44:27-06:00January 23rd, 2023|Comments Off on 7 banking tech predictions for 2023

Where do banks fit into the metaverse?

Some early movers are tiptoeing in and poking around in a virtual realm that has been pegged as a $1 trillion opportunity for financial services providers.

By |2023-01-17T14:32:40-06:00January 17th, 2023|Comments Off on Where do banks fit into the metaverse?

New approaches to new account acquisition

Community banks and credit unions in 2023 need to sharpen their customer targeting with flexible strategies that highlight their value proposition.

By |2023-01-13T13:40:03-06:00January 13th, 2023|Comments Off on New approaches to new account acquisition

Marketing’s test in a complex year

Higher interest rates, growing risk of recession and the possibility of smaller budgets in 2023 may present a tough environment for creative teams.

By |2023-01-12T12:51:11-06:00January 12th, 2023|Comments Off on Marketing’s test in a complex year