2018 BAI Global Innovation Award Winner
Most Innovative Finserv of the Year
USAA – San Antonio, TX, USA
At USAA, everyone is an innovator! Our mission and culture provide our purpose, and our employees bring their passion to serve our members better than anyone else. In 2017, 92 percent of USAA employees participated in our collaborative employee innovation platform on USAA Labs, and we implemented over 1,000 employee ideas.
The goal of employee innovation is to empower all employees to creatively innovate to best serve members and to prepare USAA for the future. We use a toolkit of various innovation programs (challenge-based innovation, hackathons, coding competitions, education/training) to engage employees to help solve strategic challenges.
Innovation at USAA is purpose-driven. The purpose is our mission, facilitating the financial security of the military community, and delivering excellent service. Our focus starts with our members, how we can continue to serve them better than anyone else, and how we can maintain USAA’s legacy for the next 100 years. Our innovations help make our members’ lives easier and enable them to be more financially secure. Through innovation, we seek to deliver tangible value to members, employees and USAA.
Our 2017 innovations enabled $1.7 billion in value back to USAA and $5.3 million in cost savings were confirmed by our line of business partners. Over 92 percent of our employees participate in the innovation process.