Digital Transformation: Innovation Trends & A Winning Technology

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Digital transformation was the hottest category in the 2021 BAI Global Innovation Awards, drawing the largest number of nominations from all types of organizations across the globe.  Holly Hughes, chief marketing officer at BAI, recently hosted a discussion with Debbie Bianucci, president and CEO of BAI, and Dennis Gada, financial services industry head at Infosys, about the trends the awards judges saw while reviewing finalists in the digital transformation category, as well as the winning innovation from Deutsche Bank. They also discussed what future innovations may look like in this area.

Key Takeaways:

  • Top trends related to digital transformation in financial services
  • How APIs are changing the industry and why Deutsche Bank’s “API First” approach mattered
  • The importance of customer centricity in successful innovation
  • What the obstacles to open banking are in the US and current perceptions from executives
  • Where innovation will be focused in the future

Debbie Bianucci, President and CEO of BAI, 2021 BAI Global Innovation Awards Judge

Debbie leads the BAI leadership team and is a member of the BAI Board of Directors. She has worked in financial services for more than 40 years, including senior positions with several major financial services companies.  She is recognized as an industry thought leader and is a frequent speaker at industry events.  Debbie has authored numerous books and articles on a wide range of financial services topics and is passionate about helping leaders drive positive change.

Dennis Gada, Financial Services Industry Head, Infosys

Dennis is part of the Global Financial Services Executive Leadership team and is passionate about leveraging the power of technology to address challenges facing the financial services industry. His expertise spans across various business competencies, including sales, strategy, consulting, marketing and general management. Dennis is also focused on bringing cutting-edge technology solutions to established financial institutions through collaborating across his professional network, including a wide ecosystem of experts, startups, and established industry players.

Holly Hughes, CMO, BAI

Holly leads strategic marketing, digital thought leadership, events and strategic programs for BAI.  She joined BAI in 2014, bringing with her more than 20 years of marketing and leadership experience across a number of industries.  Most recently, she served as SVP and Marketing Director for Fifth Third Bank.  Prior to Fifth Third, Holly held a senior marketing leadership position at MidAmerica Bank, a leading community bank in the Chicago market (now PNC).