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4 Ways to Keep Younger Consumers from Leaving Your Bank for Fintechs

Apr 29, 2022 / BAI In the News
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Gen Z and Millennials still express a strong level of trust for banks and credit unions, but trust doesn't lead to loyalty anymore. Younger consumers are increasingly looking to fintechs for superior digital capabilities and cryptocurrency access. They're also quite willing to leave banks that don’t meet their standards for sustainability and diversity.
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