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Put Banking Trends Into Perspective With BAI Banking Outlook Research and Insights

The BAI Banking Outlook program conducts industry research regularly on a variety of topics to provide financial services leaders with actionable insights on the very latest banking trends.

We can help you answer these and other questions:

  • How can I prepare for next year?
  • What is the state of fraud in financial services?
  • How do consumer preferences differ by generation?
  • What will be the most impactful banking trends?
BANKING TRENDS: 2023 OUTLOOK

Trends in 2023

BAI surveyed financial services leaders and consumers to discover the latest trends that will face the industry in 2023 and beyond.

Find out if your 2023 business priorities align with your clients’ expectations. Discover how attitudes and behaviors vary across generations.

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BANKING TRENDS: FRAUD

The State of Fraud in Financial Services

BAI conducted separate surveys with consumers and leaders at financial services organizations across the country.

Gain actionable insights in the world of fraud that will help you make smart business decisions now and in the future.

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Fraud Prevention & Cybersecurity
young professionals
BANKING TRENDS: GEN Z

Preparing for Gen Z

Is your organization ready for Gen Z?

Find out with insights from BAI Banking Outlook research.

Special Report
BANKING TRENDS: BUSINESS BANKING

Business Banking Trends

Do you know what your business banking customers are looking for in a financial services organization?

BAI conducted a survey of business owners to find out.

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Special Report
woman in a bank branch
BANKING TRENDS: PANDEMIC

The Pandemic’s Impact on Financial Services Employees

The pandemic continues to impact employees including their mental and physical well being. However, not all outcomes have been negative.

According to BAI research, despite increased workloads, many workers have reported better work life balance due to the flexibility in when and where they work.

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BANKING TRENDS: DIGITAL ACCELERATION

The Impact of Digital Acceleration

Do you have the digital technologies your customers want? Have you evaluated the impact digital acceleration has on branches and contact centers?

BAI Banking Outlook research explores what consumers are saying about their banking preferences across channels and how they feel their primary financial services organizations are meeting their needs.

Special Report
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customer-service-changed-forever
BANKING TRENDS: GENERATIONAL

Banking Attitudes, Generation-by-Generation

As digital banking continues to expand, consumer preferences are shifting, behaviors evolving.

Many of these attitudes and actions vary by generation. BAI conducted surveys to reveal how banking behaviors are changing, and how that change has accelerated since the start of the pandemic. The answers, especially when split by generation, were surprising.

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Special Report
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BANKING TRENDS: DEI

Diversity, Equity and Inclusion

Does your organization have the right structure in place to support diversity, equity and inclusion initiatives that will truly make a difference?

BAI Banking Outlook research evaluates the state of the industry for what’s working and where the opportunities lie.

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Special Report
BANKING TRENDS: THE PANDEMIC

COVID-19 Digital Banking Update

BAI Banking Outlook research finds that half of consumers are using digital banking more since the pandemic and that behavior will continue after the industry “returns to normal.”

Discover what else BAI research uncovered.

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