Consumer Banking Analytics and Trends
BAI Consumer Benchmarking
The BAI Consumer Benchmarking research program allows your organization to receive key analytics for more than 118 million consumer households, and $4.5 trillion in combined product balances. Twice-yearly reports allow you to analyze rich retail banking data to help with long-range planning efforts and goal-setting.
Learn from granular analysis with data collected at the actual account-level
Get in-depth analysis on your organization’s account-level data
Receive reporting and analysis for the consumer banking segment
Learn to drill down into how strategies are performing against peers
Find out where you stand in attracting, retaining and growing accounts
BAI Consumer Pulse: Vital Data. Actionable Insights
The perfect complement to the BAI Consumer Benchmarking program, BAI Consumer Pulse provides weekly updates on peer performance that help you quickly and efficiently analyze and adapt to bank market trends so you can work to improve your bank’s performance in retail deposits and make confident business decisions.
- See what’s happening, in near real-time — so you can quickly assess the effects of your consumer banking deposit strategies
- Measure performance quickly and consistently with data that has been carefully aligned and normalized to provide accurate and objective comparisons
- Decide where your marketing and other resources should be dedicated, based on product performance and competitive opportunities
- Set strategic goals for your organization and objectively measure success
