Research Programs for Solutions Providers

U.S. Market Intelligence to Advance Your Financial Services Vertical Strategy
Retail Banking is going through a period of upheaval that is changing the way banks do business, make investments and enhancements, and approach innovation. As a result, solutions providers have never had a greater need for timely and objective market intelligence on bank challenges, priorities, insights and brand preferences into where banks plan to channel critical investments in tactical, operational and strategic infrastructure.

Building on our reputation as a leading provider of objective market intelligence tools to help U.S. banks monitor deposit growth, in 2011, BAI Research launched BAI Solutions Demand Pulse, a subscription-based research program, for solutions providers to assess U.S. banking professionals’ implementation priorities and demand for 8 solutions categories across the retail bank.

Obtaining timely feedback throughout the year on these priorities helps solutions providers stay up-to-date with objective analyses of evolving industry solutions priorities and demand to better align your go-to-market approach and innovation initiatives with the industry demand curve and key business challenges.

Major solutions categories include:

  • Executive Business/Strategy
  • Operations
  • Payments
  • Retail Distribution Channels
  • Marketing & Product Management
  • Risk & Regulatory Compliance
  • Sales & Service Effectiveness
  • Technology

Each Pulse includes all 8 solutions categories with a rotating focus on 1-2 sub-categories or “Deep Dives” within each of the 8 categories.

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BAI Solutions Demand Pulse

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Provider Sales now